Eventus International has reached an exciting new stage in its Global Ambassador initiative, with strong momentum building as the search across Europe and Asia has progressed.
Following the appointments of Margarita Cruz as Americas Ambassador and Geoffrey Muindi MCIM as Africa Ambassador, the team has spent the past months engaging closely with industry leaders to find the right voices to complete this global framework.
That journey brought Eventus to the 7th Annual SPiCE South Asia, held from 23 – 26 March 2026 at Shangri-La Colombo, Sri Lanka. It was here, through meaningful conversations and real engagement with the region, that the next chapter naturally took shape.
From Search to Selection in Asia
As discussions unfolded, it became clear that Asia needed more than just representation. It needed someone who truly understands both the creative and commercial sides of the industry, and who can navigate the pace and complexity of this market with confidence.
We are delighted to announce Priya Ahlawat as Eventus’ Asia Ambassador.
Priya Ahlawat is the Founder of Jumping Play Studio and Managing Director at Epic88 India, bringing over 15 years of hands-on experience across gaming, leadership, and studio operations. She has built a studio from the ground up and led teams through the realities of fast-moving, high-growth environments.
Her strength lies in balancing creativity with business performance, while building teams that are not only scalable but sustainable.
And beyond the boardroom, Priya brings energy that is impossible to miss. Whether leading a team or stepping onto the dance floor, she is a force to be reckoned with, lighting up every room she walks into with a presence that reflects both confidence and authenticity.
Strengthening a Global Vision
The Global Ambassador initiative was created to support Eventus’ growth in key markets while bringing people together across the industry, from regulators and operators to suppliers, investors, and technology partners.
As the gaming sector continues to evolve, Eventus International is focused on creating spaces for meaningful dialogue, backed by data, technology, and forward-thinking leadership.
With the Americas, Africa, and now Asia represented, the network is becoming stronger, more connected, and better positioned to support collaboration across borders.
Leadership That Matters
Priya’s appointment reflects what this initiative is really about. It is not just about having regional voices, but about working with people who understand how markets grow and what it takes to build them responsibly.
Her experience across both operations and creative delivery, along with her ability to build and lead strong teams, makes her a natural fit for this role.
Looking Ahead
With three ambassadors now in place, Eventus is close to completing its global lineup, with Europe to be announced next.
The journey continues, and so does the ambition behind it.
The assembly continues.
For more information, please contact:
Lou-Mari Burnett
Chief Operating Officer
+27829075850
